Speedwinds needed a new print or packaging design and created a contest on 99designs.
A winner was selected from 132 designs submitted by 27 freelance designers.
Vivexin
Vivexin is a premium women’s eye gel used for dark circles, puffy eyes and wrinkles. Vivexin comes in a clear round acrylic bottle with silver trim, white pump and clear cap.
Our target audience is women between the ages of 35 and 55 years of age who are suffering from dark circles, puffing eyes or fine lines and have the desire for a premium eye gel to reduce the appearance of.
The label design should be a clean, crisp and have a premium feel. We do not want graphics of people, eyes, clip art, etc on the label. The only thing that should appear on the label is the text that we require. As such, you should focus your efforts on font types, text positioning and colors. Feel free to use gradient coloring, texture, color contrast and any other design elements that could help convey that this is a premium product.
The label size will be 2 1/16 x 3 7/8 (2.0625 x 3.875 inches) inches. You will be required to design two panels on this label. The front panel and the back panel. The label will be applied to a round bottle horizontally (SEE ATTACHED SAMPLE) and the finished label will have the first panel on the front of the bottle and the second on the back. The attached sample label is bi-color, separating the front and back of the bottle. This is not required, but may be worth experimenting with.
- COLOR: We really like colors in the red palette. See samples.
- The labels will be manufactured using Spot Color Printing not 4 Color Process. Please design accordingly.
- Design full bleed
Attached are the following:
- Samples of color palette we like.
- Required label text
- Sample label design
- Sample bottle label will go on
Deliverables:
We will require a PDF, AI Files, Fonts and any other items used in the design.