IMCD needed a new print or packaging design and created a contest on 99designs.
A winner was selected from 111 designs submitted by 29 freelance designers.
Attar Bazaar
Attar Bazaar is the leader in Indian and Middle Eastern perfumes. Since 1979 we have been selling musks, ambers, florals and blended scents, soaps and lotions, and have more than 1 million satisfied customers.
Aromatherapy Our products target the health and beauty care market, and specifically fragrance and perfume sale. Our products sell in health food stores, in boutiques and online to a predominately female audience.
You can visit our website at http://www.attarbazaar.com to see the types of products we sell as well as what some of our existing products look like.
This contest is for one main design and a smaller, simplified version of the same label.
Creative control: You have complete freedom, except you must incorporate either our logo or logo type. You may also use elements from the logo in the design of the label.
Type faces: The logo type is Baskerville or New Baskerville. You may use any other type face you'd like.
Design key words: Elegant, simple, exotic, beautiful, classy, luxurious, eastern.
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Label Size: 2.5" wide x 3" Tall (rounded corners)
Format: All artwork must be delivered in .ai format.
Colors: We usually use burgundy, white, pink, gold, silver, white, black but are not opposed to other colors.
Logo: You may integrate our full logo or logo type in the design.
Text: The following product name and text must appear on the label:
Egyptian Musk Body Lotion
Ingredients: Water, Aloe Vera, Stearic Acid, Sweet Almond Oil, Glycerin, Dimethicone, Cety Alcohol, Cetheth-20 (Vegetable Oil derived), Vitamin E, Vitamin A, Vitamin B5, Hydroxyethylcellulose (From Corn), Carbomer, Shea Butter, Jojoba, Parfum.
Net Weight: 8 Fl. Oz.
External Use Only
Barcode
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The additional label is 1.75" wide and 1" tall with rounded corners. It should be a miniature version of the large label, taking a design cue and overall look and feel from the larger label, but simplified:
Logo
Egyptian Musk
http://www.attarbazaar.com
Nt. Wt. 1 fl. dr.
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Note: We have attached some product labels/designs that we like.