Many thanks, great job with a lot of different designs provided.
This designer is highly professional and able to work collaboratively on a brief. He was also highly responsive with changes and updates. I highly recommend him.
- Graphic Design Stories
Very quick to respond.
How C.shirlaw started their print or packaging design journey
Who are you known as?
What industry do you think your business is most related to?
Food & Drink
Tell us a bit about who you are and the people you reach
Scotch Whisky to Emerging markets such as Russia, Ukraine, Poland, Serbia etc, Eastern Europe, Asia, Africa. Places where whisky before was only for very rich, now more open to ordinary people.
This to be an affordable whisky for "every day" but very good quality for the price.
What inspires you and how do you envision the design for your business?
Rebranding of current packaging, as it is now too "weak" - the bottle is quite "naked". Need more strength in the design - but we would like to use any elements of the current design that can survive. Labels already have gold and embossing so we would continue this. We (probably) don't need subtle.
In terms of improvements required maybe try to deploy the existing Lion shape on the logo in the opposite direction and make it more like RED Lion instead of being actually white lion. Probably, will need to change the colour of the background than from red to something else. Tartan pattern is not obligatory.
Apologies for all the inconvenience, but there is some technical errors occurred when trying to upload any extra attachment to the contest, so we have to use another file hosting service.
We have now uploaded other components of the existing packaging.