Caliche's Frozen Custard got their new product label by running a design contest:
Caliche's Frozen Custard Green Chile Topping Label
Check out Caliche's Frozen Custard's Product label contest…
Food & Drink
Caliche's Frozen Custard
Green Chile Topping
Description of the product
Our own recipe for a green chile topping. This pairs well with a spread for toast and goes great with our Frozen Custard.
Description of the product target audience
New Mexico lover and customers of Caliche's
We are looking for a label design for our chile topping and we wanted to incorporate our logo with green chile. We are trying to create a southwestern feel.
What to avoid
Making the label too busy clean and simple is great.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Caliche's Frozen Custard collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
60% Women, 40% Men 24 to 54 years of age, United States.
consumers of 30-45 age group, corporate/business people
21-45 year old male/female entry level wine drinkers it sells for 24 a bottle retail
21 years old and up!