**Update** Hey everybody. I wanted give you an update to provide a little more clarity on the final packaging for this product. The set of labels that you are designing will be applied to a 16 ounce clear plastic container. Please be sure that the labels are designed using the dimensions below. Also, I would like to emphasize that we want a set of labels that can be easily modified to work with various different flavors. Looking forward to more designs! Thanks!!
**Update** Hey guys that you for all of your work! After taking a looking at the designs and checking the brief. It seems that we forgot to put the full dimensions of the label. the side label for this project is going to be 2.25" tall and 7.7" wide, and the top label is going to be 3.75" in diameter. Thanks!!
We are currently looking to design a label layout for our new soup line. We are a large soup manufacturer with over 50 different varieties that we produce. We hope to find a designer that we can work with in the future one-on-one to help design the rest of our line. This label design will used 5 soups in a product line we have plans to expand in the future. We want this label to be flexible and versatile and work with all of our soup flavors but identifiable through the slight color variations that make each soup flavor specific.
We need a set of labels: a Lid Label and a Side Label which we can use for 5 different flavors of soup. The labels will be applied to 16-32oz retail tubs. (see links below for container dimensions)
(1) We are looking for a design for a soup package that we can alter slightly based on color options for each of the five flavors: Cheddar Broccoli, Tomatillo Tortilla, Split Pea, Beef Chili, and Baked Potato. The design needs to be eye catching while maintaining our current 'Heritage' design theme. We are open to the idea of having ingredient images on the label, but if they are included we would like them to be muted and not the focal point.
(2) Attached below, please find examples of the different food labeling requirements, i.e. USDA 'bug" (required to be on side label), ingredients, nutritional statement, and heating instructions.
(3) We have attached a quick mock up (see B00025 Homestyle Split Pea) to give you an example of what required items need to be included on the label. Please use this as just an example of layout and do not take design aspects from this.
(4) Simply put: We are looking for a clean, crisp look, without looking too "modern".
**Update** - There may have been some confusion, our company name is Heritage Specialty Foods, but this soup line will be called "Cheffie's Choice." Please use "Cheffie's Choice" on the labels. Sorry for any inconvenience.