otswinton got their new product label by running a design contest:
Design a Brilliant Whisky Bottle Label
Check out otswinton's Product label contest…
Bar & Nightclub
Pour Little Rich Girl
Description of the product
Pour Little Rich Girl will be the premier ‘house whisky’ served to customers, in addition to being the go-to whisky for bartenders’ creations. PLRG will be the perfect base spirit for: Old Fashioned, Whisky Sour, Rusty Nail, Penicillin, Whisky Cola, and many other cocktails. Pour Little Rich Girl is in essence an alcohol brand. We are starting with PLRG Whisky; however, we are also sourcing other strategic partners to expand our unique brand. PLRG will grow its roster of spirits to ensure that there’s a perfect drink for every occasion. i.e. Pour Little Rich Girl – Gin, Vodka, Tequila, etc.
Description of the product target audience
We aim to target bars, speakeasies, and nightclubs to carry Pour Little Rich Girl. As a wholesale supplier, we are introducing PLRG as an eye-catching product with outstanding quality and most importantly, at an attractive price point.
Perfect label for Pour Little Rich Girl whisky bottle. Looks good on the bar shelf / Draws attention ****************************** Contest WINNER will also be required to deliver the back label. Project is for both front & back. Back label info will be provided after we choose a winner for the front label design ****************************** Colors: Black & White + one color to pop Visible in dimly lit rooms Font: Legible (simple, basic & clean) Must Haves: Name of Brand: 'Pour Little Rich Girl' Type of Whisky: ‘Blended Scotch Whisky’
What to avoid
NO: calligraphy, distorted, gothic, graffiti, etc.
Please see attached
US$299 Bronze package
Every design category has flexible pricing for all budgets. Product label starts at £239.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
otswinton collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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