Jagw got their new product label by running a design contest:
Design a killer clean label for a Nitro Cold Brew Coffee launching Across Canada.
Check out Jagw's Product label contest…
Food & Drink
Other color requirements
Burgundy, Copper, Bronze, Dark Cream, Brass, Brown, White, Black
Nitro Maestro Coffee
No logo needed as we want to focus on the word "Nitro", see attached sketch
Nitro Draft Coffee
Description of the product
Nitrogen Infused Cold Brew Coffee packaged in a 355ml Can. Super Premium, Artisan, All Natural and Naturally High in Caffiene. Cold Brew is next level Coffee of Superior Brewing, bieng gently cold brewed for 18 hours, 2x filtered hours and then Infused with Nitrogen for a super smooth, velvet coffee with only 15 calories, no sugar or dairy, all natural, no preservatives, vegan, gluten free and gmo free. Nitro Cold Brew Coffees are often compared to Draft Beer, especially Guiness Beer because of the Velvet Texture, Velvet Finish, Cascade Effect when poured, Rich Creaminess and Super Smooth. This is the healthiest most potent energy drink.
Description of the product target audience
Millenials. 16 to 50 year olds. Those that spend more on premium craft, artisinal, all natural, local products. Both sexes but perhaps a little more male. Geared toward those that buy Energy Drinks, Kombucha, Sparkling Waters, Premium Flat Waters, , Craft Beers, Packaged Coffee Drinks like Starbucks Frapuccino. Mid to High Income.
Please see attached sketch and attached image of competitive product that resonates. We are looking for pretty much the attached sketch transferred to a label with your design suggestions. Looking for similar color and look. Like the clean look and the velvet matte look. Very clean minimal text but emphasis on "Nitro" as that is what will get the attention of buyers.
Standard 355ml can. Will email dyeline later
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Jagw collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Modern vikings fans Male 25 - 50yo (usually with beard) Income: $50,000 - $100,000 USA
25-50 male/female truck drivers that play video games and care about their health.
Familys. Individuals looking to cook with high end ingredients. People who like to eat healthy.
Urban/Sun-urban Disposable income Male, 28-45 years old Active lifestyle & Somewhat health-conscious Busy life/schedule
Plant-based / Vegans are primary current users. Consumer need states include: - Midweek meal - 'I want to make a simple