4ge61D got their new product label by running a design contest:
Design a new Wine Label for Bent Creek
Check out 4ge61D's Product label contest…
Food & Drink
Bent Creek Vineyards
Description of the product
Wine source from premium South Australian vineyards. We believe our products in this range over deliver in the category $15-$20 AUD price range. We have two current products white: Sauvignon Blanc & Red: Shiraz. This range may include other varieties in the future.
Description of the product target audience
Wine drinkers and food lovers - younger generation 25 - 45 year old. Lean towards feminine gender and city professional.
Wrap around wine label or front and back design. We'd like to re design an existing label for our Misty Lane range. The current label is dated and dull (please see attached). We'd like a more contemporary modern feel. The wine label will go on a Burgundy bottle. Must keep the name "Misty Lane", however not necessarily in it's current font - we don't really like the current font. Current story to be added to label: Misty Lane takes its name from a Small Oak Tree Lane near Verdun in the picturesque Adelaide Hills. In the beautiful autumn months leading into vintage, the cool evenings give way to a Misty morning. We like the current competitor labels: http://mainandcherry.com.au/main-cherry-wines/ https://www.crabtreewines.com.au/online-shop/ https://jerichowines.com.au/wines/
What to avoid
Please avoid using tree image - do not re use this image on the label.
Wrap around label: 1800 x 900
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
4ge61D collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
60% Women, 40% Men 24 to 54 years of age, United States.
We'd like the bottle to appeal to a large demographic, from ages 20-60+, men and women.
Ages 21-35 who want an alternative drink to beer. Location mostly LA and NY. Male and women consumers about 50/50 split.
21 years old and up!
Men and Women - ages 25 to 60 yrs old. Health and well being enthusiasts