Lukesplucas got their new product label by running a design contest:
New label for our Spice Mixes needed!
Check out Lukesplucas's Product label contest…
Food & Drink
Description of the product
Foddies is a specialty food brand that sells a range of Low FODMAP, Gluten Free and other free-from products. Our Taco Seasoning is one of our spice mixes that is used to make Tacos or other Mexican products.
Description of the product target audience
We sell to people with special dietary requirements so this applies to all genders and age. But generally our customers are female, aged 18 - 70.
We need a design for our range of 5 spice mixes. This contest is just for our Taco Seasoning but we need the design to be customisable so that we can change it easily for each different flavour. I have attached dimensions of the jar, dimensions of the label and also guidelines that the label MUST follow to be compliant. The file is called 'Spice Jar Label Technical Layout' and must be followed as the template. The label must include the following callouts: - Low FODMAP - Gluten Free - Vegan - No Onion - No Garlic - NET Wt Statement (in Oz and G) - QR Code to download recipes - Space for barcode I have attached images of our other product designs to this email to give you an idea of what our other products look like. Some are very different and that's ok. You can choose to do something similar or something on your own. We are flexible. I have also attached an image of how we currently sell the product se you can see what it looks like. It is in a small clear pouch.
3.25" x 5.125". Dimensions of both the jar and the die line attached to this brief.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
Lukesplucas collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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