brooke.bargowski got their new product label by running a design contest:
Wine Label for Boutique Winery
Check out brooke.bargowski's Product label contest…
Food & Drink
Description of the product
The inaugural vintage of a boutique red wine made in Michigan from Marquette grapes.
Description of the product target audience
This wine will mostly be consumed by family, friends, clients, and colleagues.
Hi designers! I would like your help to create Front and Back wine labels for this product. The front label copy: Midnight Vines Winery Red Thumb Marquette 2019 Michigan Inaugural Vintage Front Label Imagery: The main front image should be a man's head in profile, and he should be wearing a headlamp. A silhouette is ideal. It should be clear the headlamp is shining. I am attaching several photos of the winemaker's profile for reference or use. For background/context: The winemaker runs two other successful businesses in addition to his new boutique vineyard, and often gardens at midnight wearing a headlamp. He is an all-around gardener and groundskeeper who maintains a vegetable garden, a sunflower patch, free-range chickens, several bee hives, and 20 acres of land. His favorite thing in the world is his pit bull, Brando. Back Label Copy [note: the government warning here is a joke, as this wine is not being sold commercially]: Red Thumb Marquette Red Thumb was born of dedication expended in carved-out hours, outside of 9:00-5:00 and often after midnight, in the belief that luck has a particular habit of favoring those who don't depend on it. GOVERNMENT WARNING: "You know, everybody gives you advice, how to grow old. And the doctors, they say, Don Pedro, no chocolates. Don Pedro, no salt and no cigars, and little brandy as possible. What the hell do the doctors know about the needs of a man's soul?" -- A Walk in the Clouds Back Imagery: A small, artistic filter of one of the attached "Brando" images. Please note: I am attaching several additional pictures and a video from the property where the wine is grown. You can use these simply for context/inspiration, or choose to incorporate parts of them in your design.
What to avoid
Stock images can be used if necessary, but only if costs are kept low.
Both the front and back labels should be: 3.5 inches wide 4 inches tall
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
brooke.bargowski collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
We'd like the bottle to appeal to a large demographic, from ages 20-60+, men and women.