We're a retail store which sells shoes, clothing and accessories for both adults and kids.
Description of the product target audience
Since we sell products in the medium to high price range we're mostly visited by double income families. As we are a fashion retailer, the largest part of our clientele is female.
We're looking for a design for a brown paper bag with handles. We would like to have a design which is not too clean, as we don't want it to look too cheap, seeing how it will be printed on a brown paper bag. On the other hand it shouldn't be too cute either, as we have both a male and female clientele. We'd like it to mention "Familiebedrijf sinds 1954"(Family owned company since 1954). Front and back can be the same design. We might opt to have our addresses on the side, depending on the design. The logo should be the main eyecatcher. It should look classy and sleek. We would like to encourage you to make use of the full surface of the bag.
What to avoid
Don't use any pictures. The entire design should all be in black. No other text phrases except for our logo and the phrase we asked for.
Smallest bag will be 40,50 cm x 45,50 cm. We also have a large bag which is much wider than it is high.