branH got their new product packaging by running a design contest:
Check out branH's Product packaging contest…
Food & Drink
TRADE GROUPE "AROUND THE WORLD"
Description of the product
Instant COCOA granules for real princesses. Redesign the current product - to make it more modern, stylish, not old fasion. New princess character.
Description of the product target audience
Target audience parents of 25-35 girls from 3 years old (of preschool and school age) with average income, average plus. I love to pamper my daughter, I want her to feel like a real princess. This makes me happy too. Gentle, gentle, kind with good manners, dreamer, believes in miracles and magic. In future new line of products Princess with new unique magical tastes: lollipop, unicorn etc.
New logo, new princess, product (cocoa)
What to avoid
Do not violate the rights of Disney and other companies
Material -shrink wrap
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
branH collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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