The soundbar company got their new product packaging by running a design contest:
Create an eye catching disruptive retail packaging for two of our safest and best sounding kids and youth headphones i
Check out The soundbar company's Product packaging contest…
Responsible parents will be buying these safety headphones for their teenagers of all ages. These headphones conform to the safe listening limits by restricting how loud the user can listen to their music. These parents are customers who are looking for high quality headphones, and the packaging must reflect this quality and project a perceived high-end quality. Imagine “BEATS” headphones for the younger audience with safe listening volume.
What's your vision?
We have developed two headphones that will revolutionize auditory safety for children to teenagers of all ages.... The two packaging should have similar look and feel. Better features on the Pro model should be highlighted and easily identifiable. Core Value for Aegis Sound Labs Headphones (both models) -Safety Hearing volume to avoid hearing loss – Headphones will never exceed 85dB safe listening volume limit -Noise Cancelling to improve listening clarity and work/school productivity -Studio Sound Quality to educate young people what good audio sounds like Model 1-AEGIS+ (See attached logo) Smaller over-the-ear version with Volume Limiting, Active Noise Cancellation. Age 6-12 Model 2-AEGIS Pro (See attached logo) Regular size, over-the-ear studio quality version with Dual Speaker Drivers in each ear cup and our exclusive jamsDEFENDER technology. jamsDEFENDER combines Volume Limiting, Active Noise Cancellation and Digital Decibel Equalizer. This is our BEST model. Age 8-17 jamsDEFENDER: In the real world, audio is recorded in different volumes. Our digital decibel equalizer technology normalizes any source volume down to 0dB before the volume limiting circuitry brings it back up to a safeguarded level of 85dB. With AEGIS PRO headphones, our innovative, intelligent active noise cancelling (ANC) technology cancels out distracting, ambient noise up to 95%, thereby giving your 85dB volume much more listenable clarity. The cutting edge ANC system allows users the freedom to choose the best option from one of three different noise cancellation modes based on the acoustic environment: flight mode; car, bus, train, subway mode; or school, crowded places mode. With no ambient noise and a safer listening volume, you can wholly engage in your music, increasing your productivity and focus. You can tune in and fully immerse yourself in your music anywhere, anytime. Both packaging should be standable on a shelf and hangable on a peg hook. Important elements for each model: (images attached – explanation of logos refer to notes) AEGIS + FRONT OF PACKAGING (AS SIMPLE AS POSSIBLE) • AEGIS Plus (product logo) • Wireless Youth Headphone • Highlight: 1. VOLUME LIMITING Make listening safe 2. ACTIVE NOISE CANCELLATION Reduce external noise up to 95% 3. OVER -THE-EAR DESIGN BACK OF PACKAGING • Aegis Sound Labs logo (company logo-Font=Zian) • Permissible Daily Noise Exposure chart (attached, feel free to edit) • Key Icons with brief descriptions: - Volume Limiting, Active Noise Cancellation - 3 optimized modes improve audibility and productivity in any environment, reducing external noise up to 95%. • Sub Icons with brief descriptions: - Bluetooth - Wireless connection to your smartphone or other Bluetooth device provides adaptability. - Audio Performance (Driver Exploded view) - Precision tuned 40mm driver units reproduce high fidelity listening experience. - Convenience - 18 hour battery life allows you to manage your calls, playlist and volume with controls integrated on the ear cup - Comfortable fit - Soft memory foam ear cushions and headband provide extended comfort - Durability and Portability - Construction provides wireless and wired functionality, durable structure and foldable design. AEGIS Pro FRONT OF PACKAGING (AS SIMPLE AS POSSIBLE) • AEGIS Pro (product logo) • Wireless Youth Headphone Highlight: 1. VOLUME LIMITING WITH DECIBEL EQUALIZER Make listening safe 2. ACTIVE NOISE CANCELLATION Reduce external noise up to 95% 3. DUAL SPEAKER DRIVER Studio quality sound 4. OVER-THE-EAR DESIGN BACK OF PACKAGING • Aegis Sound Labs logo (company logo-Font=Zian) • Permissible Daily Noise Exposure chart (attached. Feel free to edit) • Jams Defender (technology logo) • Key Icons with brief descriptions – 1. jamsDEFENDER logo = Active Noise Cancelling 3 optimized modes improve audibility and productivity in any environment, reducing external noise up to 95%. Dual Speaker Drivers The low and high frequency driver in each ear cup reproduces studio quality sound, giving you the ultimate listening experience. Convenience 18 hour battery life. Integrated ear cup controls allow you to manage your calls, playlist and volume. Comfortable Fit Soft memory foam ear cushions and headband provide extended comfort. Durability & Portability Wireless and wired function flexibility. Durable structure and foldable design. LED Time Indicator Color LED lights display and track listening duration. Bluetooth Wireless connection to your smartphone or other Bluetooth device provides adaptability. AEGIS+ Box dimensions: 20 X 9.5 X 22 CM (L x W x H) UPC: 8886466382674 (black) AEGIS Pro Box dimensions: 20 X 9.5 X 22 CM (L x W x H) UPC: 8886466382704 (black) SIDE OF PACKAGING Box contents AEGIS Plus: headphone x1, micro usb charging cable x1, 3.5mm stereo cable x1, soft protective case x1, quick start guide x1, warranty card x1 Box contents AEGIS Pro: headphone x1, micro usb charger x1charging cable x1, premium 3.5mm stereo cable x1, hard protective case x1, quick start guide x1, warranty card x1 (Show line drawings on the side of packaging) Options: headphones can be in the hardcase and accessories can be in a separate white box, box can have window or no window and you can have free play on the materials used on the packaging. Information that has to be included in the packaging: 1. Download the attached PDF to get a sense of the information we want on the box (with a front flap) 2. Working 1:1 pdf file for the dieline of the box (dieline can be used as a starting guide for the dimensions of the box – dieline can be changed with design of box you will be proposing). Retailer shelf space is limited. Cannot make box too big Color preferences Our headphones are retailing in red, black, blue, gold and white. Please provide packaging variations for these colors. Sharper colors is preferred since it is for kids and teenagers. Black, Red and Blue are similar to BEATS. Gold is similar to iphone. http://www.beatsbydre.com/headphones/
Notes We plan to produce a mockup of the packaging quickly. So we need a design that you can deliver in a way that is ready for print. Not just a nice photoshop image. i.e. you need to bring the technical skill of packaging design to this project. We want to use a combination of cardboard with multiple finish layers such as: matte lamination, spot for logo to pop out. Also, vacuum-formed part to hold the different parts in the box. The back of the box is the folded green screen, on top of that there is a vacuum formed part that holds the other parts. We need to explore opaque AND transparent box, possible opaque with flap that opens to reveal the contents. ++++++++++++++++++++++++++++++++++++++++++++ Background information on healthy hearing: 1.1 billion young people worldwide are at risk of hearing loss due to unsafe listening practices. Nearly 50% of young people 12-35 years listen to unsafe levels of sound. Most portable entertainment devices today can produce sounds up to 120 decibels, equivalent to a sound level at a rock concert. At that level, hearing loss can occur after only about an hour and 15 minutes. The recommended safe level listening is a maximum noise level of 85 decibels (dB), equivalent of that to a school cafeteria. There are kids headphones with 85db volume limiting technologies out in the market today. However, their db outputs are inconsistent (sometimes exceeding 85db) and ineffective when you are in noisy environments (outdoor, car, plane, etc). Aegis Sound Labs have developed a series of headphones that will revolutionize auditory safety for children to teenagers of all ages. It combines noise cancellation, 85db volume limiting and studio quality sound. The noise cancelling feature will essentially boost your listening decibels since it filters out all the background noises. The headphones can be used wired or wireless. Cheers and have fun!!! Required design files Layered vectors in EPS & PDF, editable ai Screen quality JPEG & PNGs Note: Fonts used will be detailed by the designer, but are not provided for licensing reasons.
US$699 Silver package
Every design category has flexible pricing for all budgets. Product packaging starts at £359.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
The soundbar company collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
Along the way, they met lots of talented designers…
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