ksacken got their new product packaging by running a design contest:
Design fancy yet minimalistic lifestyle packaging for sustainable coffee capsules.
Check out ksacken's Product packaging contest…
Food & Drink
Description of the product
We have created coffee capsules which can be used for all kinds of nespresso coffee systems. We use coffee of very high quality, which is Fairtrade certified, following all restructions of the Fairtrade Society. Our capsule is made of sugar cane, 100% Bio based and compostable. Our packaging is made of graspaper. Faircaps is more than coffee, it is an attitude, to support our environment, be Fairtrade, act Fairtrade and therefore be a role model.
Description of the product target audience
We address all clients with Nespresso machines. Medium-high income. Especially those, who want to change something concerning the high garbage problem. We adress men and women both, with a sense of style, as well as high quality and a sense for sustainability. We put sustainability into the spot light. biodegradable capsules with best quality fairtrade coffee. There are competitors with cheaper capsules in the market, but we are on the same level of Nespresso capsules and offer the client a garbage solution and a top quality coffee.
we are looking for a package design for 10 pc coffee capsules, it is a cubus. We already have two possible Logos, open for the designer to choose his favourite or slight adapt/change. Underline of the Logo is "BEWUSST KAFFEE" (engl. consciously coffee). There will be two flavours for the beginning, 1. café lungo, 2. espresso. Flavour need to be on the front. as well as main attributes: FAIRTRADE KAFFEE, KOMPOSTIERBARE KAPSELN, PURER KAFFEEGENUSS (engl. fairtrade coffee, compostable capsules, purely coffee enjoyment). Signage for a capsule with the number 10 in it, underline "Nespresso kompatibel", possible signage attached, free to adapt and change. on the backside I would like a circle of environment, but only an idea. other sides text, which is irrelevant for the basic design.
What to avoid
Our design shall not be ecological, we want to be trendy and hip, not Bio or similar directions. The packaging will be made of graspaper, which has a strong structure, big color fields could be a problem. please see other designs in the Briefing PDF, there you can see the material very well. and also some other designs to get a better feeling. The packaging has a perforation on the front, to open the box, you can see the part on the cutter guide, no text shall be printed in this area.
cutter guide is attached, please provde the designs as 2D or 3D model.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
ksacken collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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