austinKp got their new product packaging by running a design contest:
The DNA Kit Challenge.
Check out austinKp's Product packaging contest…
Medical & Pharmaceutical
Other color requirements
Logo Colors 80, 38, 18, 1 (blue) 80, 28, 58, 8 (green) 0, 85, 79, 0 (red) 1, 30, 99, 0 (yellow)
Dynamic DNA Laboratories
DNA Collection Kit
Description of the product
We are a DNA testing lab (similar to 23andMe, FitnessGenes, DNA Fit, Ancestry.com, etc.), that takes orders via internet and ships DNA collection kits to customer's homes. Cheek swabs are included, along with instructions, a prepaid return envelope, sticker, marketing card, etc. Our products include: Ancestry Testing, Fitness Panels, Nutrition Panels, Paternity Testing, Medicine Reporting, and more, but I am looking for one generic "DNA Collection Kit" that can serve the purpose for all of these tests.
Description of the product target audience
We have had a very wide range of customers due to the wide range in products.
See above descriptions and see website for font styles. I am not requesting any particular font be used. It can be a new scheme, or related to the logo/website scheme.
What to avoid
We have a darker themed website, so I'm envisioning a very modern looking, minimalist, matte black box. The use of the attached "Hexagons" file would make for a really cool look. Compare packaging to our competition listed above, I want ours to be better than theirs!
Must be larger than 6x6x1", flat-box style design
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
austinKp collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
This product will be marketed for adults.
Our products are meant for everyone. Our customers are people who want to support their health. For example better sleep
Males ages 18-34. Urban, college campuses, athletes, all income levels
Primarily Females but would like skincare packaging to be Unisex. Age 20-50. High income level.
At the moment our current clients are +45 Women. Our brand is Healthy, organic, green, play full but serious. We want
For everyone seen as an important and positive product for everyone.
Check out other medical & pharmaceutical design inspiration
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