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How at mapawsinc.com started their product packaging journey
Who are you known as?
Ma Paw's, Inc.
What industry do you think your business is most related to?
Animal & Pet
Tell us a bit about who you are and the people you reach
Who we are: We are a dog treat company; we use all natural, human grade ingredients in our product.
Target audience: Dog owners who want a healthy alternative when rewarding their companions.
What inspires you and how do you envision the design for your business?
What we need: Packaging that will help our product "stand out" among other products on store shelves. A treat box that is recognizable and eye catching.
Generally: The box should be orange and white striped;
Front: Our logo (see attached) prominently displayed; the "treat" portion of the logo will be a cut out cellophane window to display the treats inside; somewhere on the front should appear: "Simple. Natural. Delicious."
Side 1: Nutritional information/ingredients list/servings per day per size
Side 2: To be Determined
Back: "Made in the USA" logo (see attached); Our story; Biscuit info; Other flavors
The Front Artwork ("Treat Shoppe" attached) will say "Ma's Treats" around the blue border, twice; once along the top arch; once along the bottom arch so that the bottom of the lettering aligns with the orange circle; the font used is "grinched"