james.andersoj got their new product packaging by running a design contest:
eCommerce business looking for inspiration - End customer is hoping to change their life forever!
Check out james.andersoj's Product packaging contest…
Games & Recreational
Cartiller - brand is The Vision Cloud - on the packaging it should focus on The Vision Cloud and in small letters underneath say made by Cartiller
The Vision Cloud
Description of the product
The product is a Vision board or also known as a dream board. It is a board that someone sticks on the wall or puts in a place that they will see everyday. Then they think about their objectives and goals for the things that are most important to them/want to change such as relationships, career, health, family, etc and then stick relevant pictures and motivational words that relate to achieving their goal that they will look at every day which in turn will help to motivate them. My product is a vision board kit. The vision board kit will have 2 exercises to do to help you understand yourself and what is important to you, it will have 100 pictures and 60 inspiring statements and 40 stickers for people will pick what is the most relevant to them and stick them on the board Once the Vision Board has been completed, there will be a follow-up exercise to help people stay engaged with their vision board throughout the next 12 months. Typically people will have to buy magazines and collect quotes from the internet, buy a board and gather everything separately - This product offers the convenience of everything in 1 kit.
Description of the product target audience
Probably women (maybe 10% men), 16-45, Someone who is a visionary, they like to plan things and look forward to improving some area of their life. They like setting goals and the feeling of accomplishment. It will most probably be a personal purchase, it could also be a giftable product so packaging should appeal to this market as well. The product will be sold in the UK, US, Canada and Australia I have attached the instructions that will be included with the product to help with inspiration when creating the packaging.
This product is for sale mainly for the Amazon marketplaces so the packaging, especially the front of the packaging is really important. We would like stylish, simple, and inspiring packaging that will look like a high-value item. We will be the most expensive against our competition and we want our packaging to reflex that. We really don't like our competitor's packaging (see attached) they are very messy, too busy, and not engaging. We would like an elegant, pretty, luxury and higher-end feel but still communicating that this is a vision board, for a creative person who is a visual person Front of the box - an idea on how this could look is attached, but please feel free to be creative with it or do something different Back of box - A USP of our product over our competitors is that we offer the most items - 1x board, 3x exercises, 100 pictures, and 60 inspiring statements and quotes and 40 stickers. I've attached some text around this to be included on the back of the box, please be creative in how this is displayed Somewhere on the side of the box, - maybe near the barcode it needs to say Made in China
What to avoid
Tacky and busy looking style
see attached for specifcs - the main box is 44cm x 26cm x 5cm
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
james.andersoj collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Thanks so much for your creativity and ability to take on our ideas and make them so much better. It has been a pleasure to work with you and we look forward to working with you again in the future!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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