ukjjuG got their new product packaging by running a design contest:
Paint By Numbers box design. Colourful attention-grabbing. Detailed description provided.
Check out ukjjuG's Product packaging contest…
Art & Design
Other color requirements
Full of colours, eye-catching. Multiple happy colours. Product is in arts and crafts niche.
All Heart Paint By Numbers
All Heart Paint By Numbers
Description of the product
Product is a Paint By Numbers set. It contains an outline of a picture printed on a canvas, paints and, brushes. Linien canvas that is set on a frame. Canvas on a frame will be in a box that you design. The box should be eye-catching as it will sell the product. We would like the feeling of the design to be luxury, colourful, and fun.
Description of the product target audience
70% women, 30% mean, age: 45+, location: the United Kingdom, income: the middle class. A typical customer would be middle-aged or older women that want to try out a new hobby or likes painting and want to paint her pictures. The design should not exclude men( all pink designs etc.)
I want a box design that conveys a positive emotion and is clearly related to the arts and crafts. The design should be enticing, will bring up positive emotions in a potential customer. The designs consist of two sides: front and back. Front: 1.There needs to be the logo(That two red brushes that create the heart-like shape I have attached psd file with logo). The logo in a file also has a text next to it: "ALL HEART Paint By Numbers" you can use the text as is or use any other font that you feel like it would fit best. The logo and text need to be on the front of the box. Logo and text positions can be changed ex: logo above the text or as it is in the file, logo on the left of the text. Logo and text can take as much space as you feel like or as little. Our slogan is: "Comfort The Heart" or "Comfort Your Heart". Our slogan can be used in design or not, depends if you feel like it should go somewhere and has its space. 2.The main image, the eye-catching eye-candy needs to take a leading role. I have attached one Paint by numbers box design that I like. File is called: "I like this eye catching design_1_paint by numbers product.PNG" You can see a woman wearing an Indian headdress. It is colourful, attention-grabbing, and has a face that people can relate to. I have also attached what my manufacturer uses as a box, just for you to get an idea what other Paint By Numbers businesses use. I do not want the main image to be ex: paints that are spilling over creating a rainbow(popular for arts and crafts designs): the main image that is just an abstract vector, swirl or wave(like in the case of my manufacturer design). 3.You can see on my manufacturer design("Manufacturer box design that they sell.PNG) text. The text reads: "PAINTING SET" subtext: Canvas * Paints * Brushes. I would also like to have this text as it represents what this product is about in this form of any other fitting your design. 4.MADE IN UA. Can be as on my manufacturer design or any other form that fits your design. Back: For reference, please use my manufacturer design("Manufacturer box design that they sell.PNG) Position of any of the listed below parts other than warnings can change as you see it fit. The text needs to be in English and only in English. 1.Back of the box will contain texts and illustration that visualise the texts. The illustrations need to be in the same style. The illustrations can not be stock images. It would be a problem when the customer buys the set and sees different brushes on the back compared to what he got in a kit. Texts: The Kit Contains: -"Numbered Canvas" and an image that illustrates that canvas is numbered(similar to what my manufacturer have). -"Paint Brushes" and an image that illustrates paintbrushes. -"Acrylic Paint Set" and an image that illustrates acrylic paint set. -"Hanging Kit" and an image that illustrates hanging kit. 2. Second section: "How to Draw" -"Fill the numbered areas with correct paints" and an image that illustrates it. -"Start at the top and move downwards" and an image that illustrates it. -"Use the hanging kit to hang the picture" and an image that illustrates it. -"Enjoy your masterpiece." and an image that illustrates it. -"Don't leave the paint containers open, just the one you use." and an image that illustrates it. -After using the brush, clean and dry it. Do not keep brushes in water." and an image that illustrates it. 3.The bottom of the back of the box will be used for information, markings and warnings. -Not suitable for children below 14 years old marking. _ "WARNING! This product is intended for people 14 years and older. Use under the supervision of an adult. The kit contains small parts. Please do not eat this product; it is not food. Before using this product, read the instructions on the box carefully. Use according to its intended purpose." -"Shelf life is 2 years." -"If you would like to contact us, please visit our website: storepaintbynumbers.com or send us an email at firstname.lastname@example.org" Thank you if you read through all of this. I wanted to be as detailed as possible, so you have a structure to work upon. After this project, I will start a couple more projects related to this product and will need to work with someone continuously. Thank you!
What to avoid
The designer should avoid copying and pasting vectors /stock images and calling that a design. For example a paintbrush, no changes made, or a stock image of a colourful wave without any changes and concept. Stock Images are allowed but not without significant changes. We would not like a design that we can reverse search the image and find the same vector or stock image online. Avoid designs that have ex: paints spilt creating a rainbow(popular for arts and crafts designs) Design that is dark or sad. The main image that is an abstract vector, swirl or wave.
I have provided a "Box outline File from manufacterer.ai" file that the design needs to go on. The ai file has all dimensions required. Would appreciate a preview of how the box will look like folded and ready to be sold.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
ukjjuG collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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