mattremot got their new product packaging by running a design contest:
Set our sleep aids apart from the competition with a brilliant package design.
Check out mattremot's Product packaging contest…
Medical & Pharmaceutical
Red Bird, Blue Bird
Description of the product
This is Matt from Red Bird, Blue Bird. We specialize in making products that help couples in their everyday lives - in this case sleeping aids for noisy snorers! Dream Partner is our brand of anti-snoring solutions that also is used to treat bruxism (teeth grinding) with our FDA-approved, clinically tested mouthpiece and nasal vents. We want to provide a product that gets couples through the night, and we need excellent packaging to match!
Description of the product target audience
Although men are statistically shown to snore more than women, it is a problem that can and will affect anybody across the world at any income level. However snoring does tend to worsen with age - as such our product is recommended for ages 18 and older.
We are looking for a stylish, striking, flat and minimalist design that will really set us apart from the mundane and generic look that most of our competitors have. Sleeping aids typically have packaging as boring as the pharmacy shelves they sit on, so we want the packaging to have a high-end look and feel that will turn heads. We will maintain communication with the talented artists in this contest to work toward a style we want. You MUST have the following creatively and stylishly placed somewhere on the design: MUST-HAVE TEXT: "Dream Partner" - (our brand name) "Snoring & Bruxism Solution" - (our tagline) "Made in China" - (the country of origin) "Included Inside: 1 Anti-Snoring Mouthpiece 4 Nasal Vents 1 Instruction Manual 1 Protective Carrying Case" - (contents) MUST-HAVE IMAGES (Please find attached): - Our FNSKU bar code, which is very important and must be able to be scanned! PLEASE ignore the text underneath the bar code that says "snoring solution new." We do not want that included - only the bar code and numbers. - Our sleeping couple illustration. We provided a black-and-white default image but also a multicolored version that can be used for inspiration or even used as is. - Our Red Bird, Blue Bird logo. We included three slightly different versions. It is up to the designer's individual preference which one they choose to incorporate. We do prefer the logo is not too heavily incorporated (possibly in a corner or on the sides of the box). OPTIONAL: If you need something to take up space on the back of the box (which is unlikely considering its small size), or if you just feel it will be an important addition, you might want to try incorporating the instructions: "1. Insert blue handle into mouthpiece breathing hole then place into a shallow tray, making sure handle is not submerged. 2. Fill tray with boiled water (about 160 degrees Fahrenheit) and let sit for 20 seconds. 3. Avoid touching hot water and use blue handle to carefully remove mouthpiece from water. 4. Gently shake excess water from mouthpiece. Insert into mouth in a comfortable position and use fingers to press against teeth and gums. 5. Remove mouthpiece and place into tray of cool water to harden." PLEASE NOTE: - Besides the logo - please try not to use more than two fonts on the packaging. - The font we used for the logo is Filosofia Unicase OT if you would like to incorporate more of that! - Take creative freedom if you disagree with our choice of wording anywhere (tagline included) or feel free to message us to discuss! - Most of the image files attached are JPG. PLEASE let us know if you need any other file type and we will accommodate you. Overall - we want something of the flat, minimalist persuasion that will compliment the provided illustration and our logo as well. Most importantly we want something that is going to set itself apart from our competition! Please do a quick Google or Amazon search to reference competitive brands or please feel free to private message us and we can provide examples of what we DON'T want to look like!
What to avoid
Again, we want to set ourselves apart from competitors so please avoid any of the cookie cutter packaging tactics seen when you search "anti snoring mouthpiece" on Google or Amazon. Most generic packages for instance have a real life photo of a sleeping human couple which we intend to avoid by starting with stylish artwork!
8 * 8 * 3.8 centimeters or 3.15 * 3.15 * 1.5 inches as shown on the template!
US$449 Bronze package
Every design category has flexible pricing for all budgets. Product packaging starts at £359.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
mattremot collaborated with designers to refine their ideas
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
We think contests are a super fun way to get design.
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