I am opening a clothing boutique store. My target market is women aging from 22-35. I will be selling on trend and classic pieces. The styles and brands I will be caring will let these women shop at my store for years to come as their taste changes, and the trends change as well. There will be something for everyone. I won't sell "fast fashion" items example- Forever21, Charlotte Russe, Fashion Nova, etc. My store flow will be light, fun, yet sophisticated, and clean looking.