I used a bold Sanserif font which expresses masculine, seriousness, strong and stability. The rectangles show the stability too and the rounded corners express the modernity, softness and movement. And the second rectangle is bigger than the first, to show the development and expansion. Also the shape on the top is like a roof meaning that you develop (the raising form) houses and property. The colors are Blue, Black and Grey. Blue for reliability and trust, Red for passion and creativity.