The company is a modern fintech startup, operating in Latin America, that currently offers a free credit card with low benefits. We are launching a new premium credit card designed for financially independent millennials, aged between 20-40 years. This new premium credit card will have a different value proposition than the “classic” premium card experience usually tailored to a higher age group of wealthy individuals.

The front and back of a metal credit card. The design can use different colors and finishes:
- tactile finishes that give a 3D feeling when touching it
- engraving that carves a pattern into the metal card and has a silver metal shine
- glossy or matt surface finish
- reflective surfaces