Matt LaBruzza got their new wordpress theme design by running a design contest:
Fresh hip on target homepage for trade show display rental company
Check out Matt LaBruzza's WordPress theme design contest…
Art & Design
We are rental specialists. Our solutions are most often customized to the client’s needs. Sometimes this is a modification of existing design, other times a new design is required. Our inventory is like a lego set of extruded aluminum profiles, connectors, counters, lighting, AV, furnishings – with limitless configurability. Many of our solutions include custom components. Rentals are no longer catalog items. They are made in part of reusable standard parts, and custom made graphics and components. This blend allows rental clients to have the look of a custom booth without being locked into a design for many shows. Renting is only cost effective for companies that need to look better each show, in that case its cheaper to rent than to buy a new booth every few shows.
We need help designing the main pages for your updated WordPress website. We have a 4yr old WP website. We need a new one that is built to better optimize for organic SEO. A new on that is more focused on our core competency, rentals. We need four layouts, Home, Library, Product and Blog. With these 4 layouts will fit all pages needed. This contest is for the home page layout to find a designer which we can work with for the subsequent pages. Strong SEO, fast page loading, long sessions and strong graphic calls to actions are key. Responsiveness is a must. We provide products that draw you in and hold your attention, our new site needs to do the same.
Components of the homepage: Header - In general we like our header. We think it’s smart to keep it looking familiar but improved. Main image – in general we like the main image slides, but there is lots of room to improve these layouts with shapes and fonts and action buttons. Sidebar – we like a sidebar menu as it’s acts like a site map at a glance allowing visitors to quickly drill down to what they came looking for. Most buyers looking for a booth have an idea what they are looking for. Body – for us the body is the primary location to leverage synergetic effect of keywords, keyword strings and H1 tags. We see this is the body’s primary role, but doing this while drawing the visitor in to go further is the job of the homepage body. If we could ask visitors to just browse designs and send us leads we would, but we need to introduce ourselves and provide a good reason for visitors to trust us enough to invest 30 minutes to browse designs, answer a few questions and adding a few comments. Although this contest is for the home page, it’s important to have an idea on how the other pages will give the visitor a good user experience if they give us the time to tell them what were good at and why we are different. Video – we hope to incorporate video in many places in the site to make it easier to help visitors know how to get more from our website, our designers, and more bang for their buck before during and after their show. Random graphic elements – the graphic elements and 5 reasons and on the sidebar are elements I liked on other sites and am interested in something similar on our new site. In many ways we are like an online shopping experience. We want our prospects to click to request a custom tailored quote instead of click to buy now.
What to avoid
important fonts/colors work across all browsers. provide solutions that will maximize page load time and organic keyword optimization as this is the primary source of marketing for our company.
We’ve developed mockups based on 2 websites that we know and like. www.rei.com www.motorsportsworld.com . Your welcome to reference and use any image from our current site. We prefer you do this with the plan to replace some logos, photos, renderings, with high resolution versions once the layout is finalized. Feel free to fill in the blanks as you go, for example we like the look of the REI footer and want to translate our site and message to give the same effect We hope to show you our goal and hope that you are able to take your experience and skill to improve on our mockup. We feel it’s important to keep the layouts clean and quick to scan and use. We don’t subscribe to the new one page sites as well feel they are not very navigatable. Our website needs to smoothly greet prospects and draw them thru to submit a quote request. We want them to understand that the design ideas are starting points to communicate needs and preferences.
US$1,599 Gold package
Every design category has flexible pricing for all budgets. WordPress theme design starts at £469.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their wordpress theme design.
Designers across the globe delivered design magic.
Matt LaBruzza collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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