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- Create a bottle label for 'the new whiskey', poitín
hughmc10 got their new product label by running a design contest:
Check out hughmc10's Product label contest…
The Brief
Industry
Food & Drink
Design inspiration
The Brief
Color inspiration
Company name
Sliabh Brewery
Existing website
-
Product name
Sperrin Poitín
The Brief
Description of the product
Sperrin Poitín is a potent poitín spirit, brewed high in the wild Derry hills.
Description of the product target audience
Whiskey drinkers of all ages looking for a different high-end spirit with a strong Irish heritage.
The Brief
Style attributes
The Brief
Design needs
I'd like to see a bottle label for a 70cl or 1l bottle of poitín, which is a whiskey like spirit. Ideally would like a strong typeface with the words Sperrin Poitín. The accent (or fáda in Irish) is necessary over the second i in poitín. The Sperrin's are a range of hills (not mountains) in County Derry, Ireland so ideally incorporating those hills in the background somehow. The brand needs more thought, but this is aimed as an alternative to whiskey, heavily relying on Irish heritage, a rebel spirit and pitched at the higher end of the market in both price and quality.
What to avoid
Red is the colour of county Derry, but ideally avoiding a combination of red, white and blue for obvious reasons. A combination of green, white and orange/gold is probably a little too on the money also.
Package dimensions
Standard label dimensions of a 70l or 1L UK bottle of spirit. I believe this is 3.5 x 4 inches or 8.89 x 10.16 cm.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
design entries
You’ll get loads of concepts from experienced designers around the globe.
designers
Work with talented, professional Product label designers to turn your ideas into reality.
winner
Select your favorite custom Product label (Or two! Or three!). And the design is all yours.
hughmc10 collaborated with designers to refine their ideas
Rate designs
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
Give feedback
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Client review
Clear thinking and responsive design
AnonymousAlong the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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