It was a very pleasant experience ... We will surely work together on other projects soon ...
Kuyanami's work is exceptionally creative and high quality. Turnaround time was very fast, couldn't ask for more.
How ilyag started their product label journey
Who are you known as?
What industry do you think your business is most related to?
Food & Drink
Tell us a bit about who you are and the people you reach
КУКУРУЗИК® is an extruded snack (like Cheetos or Pirate's Booty) targeted for children and teenagers between ages 7 and 18. The snack comes in two sweet flavors (vanilla and chocolate) and a cheese flavor.
What inspires you and how do you envision the design for your business?
We want a product label for healthy snacks that would appeal to the
younger generation. The new label needs a new center character or a
brand icon. Previously we had a panda and a corn dressed in an
hat (see attachments that show our package evolution), but we want
some new character that looks more modern, relevant to the new age.
Кукуруза (which is a Russian word from which our brand name is
derived) means "corn".
Word КУКУРУЗИК needs to be part of the label.
Our snacks are made out of 100% natural products and don't contain
GMOs (genetically-modified organisms), artificial flavors or
Attached are also a couple of examples of competitor products
(Pirate's Booty being the main comparable).
You can add the following on the package:
КУКУРУЗНЫЕ ПАЛОЧКИ (corn snack)
Mention one of the flavors, we have 3 - chocolate (ШОКОЛАДНЫЕ), vanilla (ВАНИЛЬНЫЕ) or cheese (СЫРНЫЕ)
100% НАТУРАЛЬНЫЙ ПРОДУКТ (100% Natural Product)
НЕ СОДЕРЖИТ ГМО (doesn't contain GMO)
70g (to represent the weight of product in the package)